Saturday, November 8, 2008

Experts on beauty

We're all pretty aware that one of the largest contributors to women's low self-esteem is the media. There's a certain model for beauty, and all things that don't fit into the tall, skinny, blue eyed, light skin sort of mold aren't pushed up as much.

So ... without really saying explicitly ... the message is that if you're not what they are then you're not attractive. And that would be okay if we didn't pay attention to it. But when statistics like 80% of women in the U.S., regardless of race, class, or age, wake up in the morning feel dissatisfied with a part of themselves ... it sort of feels like we are believing it.

And even that could be tolerable if we didn't have entire "systems" of beauty built around this false base. Suddenly you have experts on highlighting, on splashing on blush, on lightening, on darkening, how to pull off those colored contacts ... whatever else they talk about. Kn'amsaying. Effing. Modern day sorcerers casting evil spells on our sisters, mothers and exes.

They call themselves experts. But what do they know? To be an expert on beauty you have to know what beautiful things are in the first place. And clearly ... women are not.

Sike.

But some folks aren't experts at all.
Ask a cardiologist about a heart.
Ask Matios about Love.
We're experts at it.

1 comments:

Brian said...

BRO: http://www.youtube.com/watch?v=iYhCn0jf46U

BEauty experts working overtime